The Week in Digital Marketing (so far) – January 24th, 2020

google feature snippet episode week in digital marketing so far

Google has determined that when a page or document is granted the featured snippet, that the same document or page will not be listed anywhere else on page 1 of the search results. In some cases this might mean ranking #2 is a better option than ranking #1. Google also clarified that the featured snippet is position #1 in the rankings and not position 0 as it has been referred to in the past.

YouTube

No news

Google

– Search
Google has stopped charging flight partners for being listed in their flight search engine and has dropped the ‘ads’ and ‘sponsored’ labels

Google is dropping support for data-vocabulary.org in favor of Schema.org

Updated the Mobile-First indexing documentation

It does seem Google thinks URLs are irrelevant today, but that domains are relevant

Tweets have been showing up in Featured Snippets and the “People Also Ask” section

– Ads
No News

– Search Console / Webmasters
No News

– Google My Business
No News

– Other Google
No News

Facebook

Won’t be monetizing WhatsApp with ads

Instagram

There’s a new feature that allows users to quickly see all story mentions, select them, style them, and share those mentions to their own stories

Removing the IGTV button

University researchers published research showing that Instgram filters may lead to fewer likes on selfies

Reddit

No News

Pinterest

No News

TikTok

No News

Twitter

No News

BONUS ROUND!!!

Apple will officially end support for Adobe Flash completely in an upcoming release of Safari

Verizon Media, owners of Yahoo! and AOL, have launched a new privacy focused search engine called OneSearch

Call tracking company CallRail can now directly integrate with Google My Business

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